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Strategy Boost Lift-Off

2 min read

Strategy Boost™ has Lift-Off!

We just created an exciting ‘lift-off’ for one of our clients with our new program Strategy Boost™ and I’m so excited to share what I witnessed. By using just two Strategic Focus tools in this one-day workshop (Market Mapping and Target Audience...

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Bad DIY

3 min read

3 Pitfalls of the DIY Approach to Strategy Development

Making a decision to engage a professional to help develop your strategy may seem like a lavish investment, yet here are common pitfalls to avoid...

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