Demystify Strategic Thinking


The Art of Strategic Thinking 

This your first step to creating strategic thinking with clarity and confidence.

My book demystifies how to think strategically and helps you take advantage of decades of experience crafting winning strategies with our outside-in approach.

LEARN the four core strategy thinking models large companies use to develop their thinking into growth strategies.  

  1. Market Focus will broaden your target audience view and being establishing a new strategic thinking framework.
  2. Unique Strategic Position defines the ultimate sweet spot of your business vision or nonprofit mission.
  3. Market Mapping is a power tool of strategic thinking that unlocks insights on how your market works, who your true competitive set is, and how to achieve ultimate success in your market.
  4. Org Evolution – to have a great plan you not only need to address today’s challenges, but be prepared for tomorrow’s. This final exercise helps you understand where you are in your evolution and what is next.